I Create Cool Websites

Cool Websites: An Introduction

Cool websites don’t just look good. They perform like magic. Whether you need a little help tweaking website content or a lot of help creating a new brand and site from scratch, you can count on Rynski for creative results. Check out a few cool website examples below.

What you Need

User-friendly layout
Mobile-ready design
Eye-catching images
Enticing SEO writing
Brand personality

Challenge

This brand faced the biggest challenge all brands face: getting off the ground. Before a site could even be considered, Ryn spent weeks brainstorming the perfect brand name, logo and tagline that were catchy, cool and would adequately reflect the brand’s services and personality. Once that was set, the rest came naturally. 

Solution

• Strong brand theme
• Brand name, logo and tagline perfectly aligned
• Sleek, business-oriented design
• Colors to reflect professionalism, but not boring-ism

Challenge

The big challenge for this brand was the same one faced by many spiritual coaches, healers and Reiki masters: promoting rather esoteric concepts in a way that people will both understand and be drawn to. And it has to be done without an overload of info. 

Solution

• Clear, easy-to-understand content
• Focus on the benefits and problems solved
• Adequate info without overload
• Dark and dangerous brand vibe to underscore danger of letting the world bring you down
• Pops of humor and surprise to lighten the dark and dangerous (All gloomy with no hope is not the best marketing plan)

Challenge

Established in the 1970s, this brand was doing great until the internet came around. Then, like many other old-school brands, it couldn’t seem to make the leap from in-person sales to digital marketing. The former website had absolutely no sales during its 5+ years in existence.  

Solution

• Total site overhaul, with new layout, new graphics, new copy and eye-catching images that give you a feel for what these hair treatments can do
• Customer-centric focus on benefits, instead of blathering on about features of product.
• Inclusion of features, ingredients and other minute details customers demand – just in the right place (which is NOT the homepage)